While the show sell "meat", people should really watch the entire episode before calling it exploitative. There seems to be some deep underlying story going on that examine when should someone give up on the thing he or she cherish and allow new changes in his or her life. I think if the show rid itself of all the fan services more people will be able to see the real "meat" of the story which is a shame now everyone calling it a services show.
And I think there is a point of having Mrs. "Goddess" looking like a skanky ho. If you notice, the other magic girls make fun of her for dressing like that, and they all ask Mrs. "Goddess" are you embarrass. While it sure look nice for us audiance, it does symbolise someone who is refuse to let go or grow up because of some dead person's (I assume her mom died) decree. And this really is tearing Mrs. "Goddess" apart.
There seems to be more magic girls send by some extremely powerful force that doesn't care a rat ass about humans. I think some big battle will happen and "Belldandy" won't be able to beat since she is already having a hard time keep up with the ring (tine one ring from Lord of The Ring? ehehe) as evidence in epi 4. I wonder will the main character do something useful in this one or will he pull a...well you guess it, the infamous "YELLOW HAIR".
